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Wobi is Israel’s leading online insurance aggregator, managing policies and service operations for over 50,000 active clients across car, home, and travel insurance. To optimize operational costs and ensure a seamless customer experience outside regular business hours, Wobi partnered with CommBox to deploy conversational Voice AI Agents alongside a unified omnichannel platform.
Voice AI Coverage
After-Hours
Operational Cost
Reduction
Active Clients
Covered
Full Live Voice AI
Implementation
Insurance | Digital Insurance Agency & Comparison Platform
Customer Service, Operations
50,000+ Active Clients
Voice AI, WhatsApp, Webchat, Email
Integration: Salesforce CRM
24/7 After-Hours Voice AI Support
Automated Inquiry Triage & Intent Recognition
Automated Call Summarization & CRM Logging
Omnichannel Customer Service
Human Escalation & Follow-Up
For insurance customers, the need for assistance does not always fall within business hours. Whether reporting an accident, asking about a policy, or requesting support, customers expect timely answers and a reliable service experience.
Wobi previously relied on external call centers to handle these interactions during evenings, weekends, and holidays. However, these services came with high operational costs and limited access to internal customer information.
By implementing CommBox Voice AI Agents, Wobi replaced its external after-hours call centers with automated voice support, providing customers with immediate assistance while maintaining continuity with its internal service teams.
Wobi needed a more efficient and reliable way to support customers outside regular business hours without compromising the customer experience.
Expensive After-Hours Operations
During evenings, weekends, and holidays, Wobi depended on third-party external call centers. These services were costly and relied on representatives following basic, rigid scripts, limiting the quality and flexibility of customer interactions.
Limited Access to Customer Information
External call centers could not access Wobi’s internal systems. As a result, customers seeking assistance after an accident or with other service needs often had to wait until the next business day for follow-up from Wobi’s team.
The Need for Reliable Voice Automation
Wobi needed a Voice AI solution that could understand customer intent, conduct natural phone conversations, accurately route requests, and integrate with existing workflows without creating friction or customer dissatisfaction.
Wobi deployed CommBox Voice AI Agents to fully replace external call centers during after-hours operations. Alongside voice automation, CommBox unified WhatsApp, Webchat, and Email interactions within a single workspace connected to Salesforce CRM.
24/7 Voice AI Support
CommBox Voice AI independently handles incoming after-hours calls, understands customer intent, answers routine service questions, and collects relevant context for more complex requests.
Customers receive immediate responses through natural conversations, even during evenings, weekends, and holidays.
Seamless Escalation & CRM Integration
When a customer request requires human intervention, the Voice AI captures the conversation details, generates a structured summary, and routes the ticket to the relevant department for follow-up the next morning.
This allows human agents to continue handling requests with the necessary context already documented.
Fast Implementation & Phased Rollout
Wobi completed its full Voice AI implementation within just 2–3 months. The rollout began with a 20% pilot and gradually expanded to 100% Voice AI coverage for after-hours operations.
Unified Omnichannel Workspace
In addition to Voice AI, CommBox brings WhatsApp, Email, and Webchat interactions into a single workspace integrated with Wobi’s Salesforce CRM, enabling centralized management of customer communications.
24/7 After-Hours Voice Support
CommBox Voice AI delivers immediate, autonomous phone responses through natural conversations during evenings, weekends, and holidays, eliminating wait times for automated after-hours support.
Automated Inquiry Triage & Intent Recognition
The Voice AI identifies the purpose of each call, including policy renewals, post-accident inquiries, and general service requests. Depending on the customer’s needs, it provides direct answers or routes the request to the appropriate team.
Automated Call Summarization & CRM Logging
Customer conversations are automatically summarized, with structured interaction details recorded in Salesforce CRM. This helps Wobi’s service teams follow up on unresolved requests with the relevant context.
Omnichannel Workspace Integration
CommBox brings Voice AI, WhatsApp, Webchat, and Email management together in a single platform, allowing Wobi to manage customer interactions across multiple channels.
By replacing outsourced after-hours call centers with CommBox Voice AI, Wobi reduced its operational costs while delivering continuous, reliable customer support.
100% External Call Center Replacement
Wobi fully replaced its external call centers during after-hours operations with CommBox Voice AI Agents.
15%–20% Operational Cost Reduction
Voice AI automation reduced operational costs by 15%–20%, eliminating the need for expensive outsourced after-hours call center services.
2–3 Months to Full Implementation
Wobi progressed from an initial 20% pilot to full after-hours Voice AI coverage in just 2–3 months.
Zero Voice AI Customer Complaints
Wobi reported zero customer complaints related to Voice AI, demonstrating the reliability of its automated after-hours service.
Following its after-hours deployment, Wobi is working with CommBox to expand Voice AI capabilities into regular business hours.
The next phase will introduce Voice AI as an intelligent first point of contact, with the goal of resolving up to 80% of routine inquiries before they reach human representatives.
This approach will allow Wobi’s service teams to focus on more complex customer needs while extending the benefits of Voice AI automation across daily operations.