Loyalty programs are one of the best marketing strategies that businesses can use to build customer’s trust while maintaining their brand value. To create a successful loyalty management platform, it is vital to focus on online and offline communications channels and create an omnichannel customer experience.  Today’s customers prefer to communicate with businesses using their… Read more

Customer communication is the backbone of every enterprise that’s on its growth path. Luckily though, technology has enabled businesses to communicate with their customers efficiently. Nowadays, there are many ways of establishing communication channels. Global businesses are using multichannel and omnichannel approaches to communicate with their customers. They are bridging the gap between brands and… Read more